Copywriting / copy editing / SEO / project management

Welcome to
Red Hill

Todd Elder

I leveraged a wealth of highly regarded in-house and freelance copywriting experience to become director of a full-service creative services team for educational technology and publishing company. With Red Hill, I’m here to help conceptualize and create marketing content, oversee multimedia projects, and guarantee cohesive and impactful branding across all platforms.

My professional experience is primarily in science, medical, and educational publishing, but as a writer I’ve worked on trade science and business titles, renewable energy newsletters, recruiting resources, corporate communications, educational technology, environmental compliance references, dictionaries, business titles, and cookbooks. I’ve worked with:

  • Boomer Humor

    Boomer Humor

    I’m sure Lois has one named after her somewhere around here.

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  • The Diary of My Mind

    The Diary of My Mind

    It’s a George Jones song. And it’s how I’m introducing The Let Go Diary, my account of my last weeks at my former company. I’ll occasionally be sharing bits and pieces of the Diary here. As for the song itself, I’d never heard it until I went searching for lyrics…

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  • Good Luck

    Good Luck

    “A bird just shit on me.” My son said this in disbelief while we were waiting for the bus at Houston and 1st, after a trip to the Nike Store in Soho and a nice walk across Spring Street then up. He’d been standing out in the bus lane to…

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  • The Annette Story

    The Annette Story

    In a previous post, I shared an article on common scams targeting freelance writers, and I hinted that I had some firsthand understanding of the topic (of being the target of an attempted scam, not in doing the scamming myself. Let me make that clear.) Here’s the story.

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  • I Have a Reason for Sharing This

    I Have a Reason for Sharing This

    Freelance Scams: 5 Red Flags and Warning Signs I’ve come up with a way of sharing thoughts and advice with my family that gets around the whole dad-splaining, husband-splaining thing. I say, “I’m not telling you this because I don’t think you know. I’m saying this to know I said…

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  • About the Logo

    About the Logo

    That rust colored line that looks like a shaky flopped long division symbol? It’s there to evoke the plateaus and mesas of the desert Southwest. It also represents a major breakthrough in my use of Illustrator, so be kind. I actually owe my time in the Southwest to my former…

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  • So, Red Hill.

    So, Red Hill.

    My grandparents lived on Red Hill in my hometown of Purcell, Oklahoma. That’s a postcard of it attached here — from before my time or theirs. As a young bike rider, I remember going up the hill being more challenging and down the hill more adventurous that this view would…

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